Think Like Zuck: 5 Secrets Marketers Can Learn from Facebook’s CEO Mark...
[Guest blog post by Ekaterina Walter]: In 8 years of existence, Facebook has fundamentally changed the way we connect and communicate online. It is the world’s largest social network and probably one...
View Article10 Proven Ways To Improve Your Facebook Reach
Many Facebook fan page owners struggle to get more of their fans to see their posts in the news feed. On average, most Facebook page posts reach a mere 16% of fans in their news feed. However, the good...
View ArticleFacebook News Feed Updates: How Marketers Should Respond to Story Bump
Are you wondering how to respond to the Facebook news feed changes? Have you figured out how Story Bump can help your content remain top of mind with Facebook fans? If you want to understand how these...
View Article10 Ways to Use Your Personal Facebook Profile for Business
Are you wondering how to use your personal Facebook profile for your business? One of the reasons Facebook is effective is the personal connection you can make with people. In this article I’ll show...
View Article4 Fun Ways to Improve Your Facebook Engagement
Do you need to increase the visibility of your Facebook page posts? Are you looking for fresh ideas to quickly create engagement on your Facebook page? In this article, you’ll discover four ways you...
View ArticleHow a Winery Uses Social Media to Increase Sales and Brand Loyalty
How can wineries use social media to increase sales when the law prohibits them from giving away product samples? Whitehall Lane, a 20-year-old Napa Valley winery run by the Leonardini family, has hit...
View ArticleHow to Sell on Facebook Using Images
Do you use Facebook to promote sales for your business? Are you looking for ways to increase revenue with Facebook? In this article, you’ll discover six ways to use graphics on Facebook and how other...
View ArticleHow to Improve Your Facebook Engagement Using Controlled Experiments
Are you wondering what type of Facebook post works best? Are you struggling with getting engagement or reach on your Facebook posts? You may have heard that you need to post more photos or more...
View Article6 Facebook Marketing Tips for Managing Your Facebook Page
Wondering what works and what doesn’t for your Facebook page? Or are you overwhelmed with all of the Facebook tactics you read about? No matter how long you’ve had a Facebook page, it’s good to review...
View Article18 Ways to Improve Your Facebook News Feed Performance
Are you frustrated with Facebook’s frequent changes to the news feed algorithm? Do you feel like you’re being forced to buy ads to reach your audience? While Facebook change is the rule rather than the...
View ArticleHow to Drive More Facebook Traffic to Your Website in 5 Easy Steps
Would you like to drive more Facebook traffic to your website? Is quality Facebook traffic important to your business? Getting Facebook fans to your website (and then hopefully onto your email list) is...
View Article5 Ways to Increase Fan Page Engagement With Facebook Games
Want to increase your Facebook fan engagement? Have you considered adding games to your Facebook page? Facebook games engage people’s competitive nature and can grow your brand’s reach. This article...
View Article5 Ways to Offer Social Customer Service With Facebook
Are you answering customer concerns on Facebook? Is offering social customer service important for your business? Facebook is the number one social channel so it’s likely to be the first line of...
View Article5 Ways Businesses Are Using Visual Storytelling on Facebook
Are you looking for creative ways to use visual storytelling in your social media marketing? Do you have a great story to tell, but you’re not sure how to share it? Every company has a story to tell....
View Article3 Unusual Ways to Build Your Email List With Facebook Apps
Do you want more email subscribers? How can you find a targeted audience and encourage them to join your list? The answer is to leverage the people who already like you: your Facebook fans. This...
View Article10 Big Brand Facebook Tactics Any Business Can Use
Do you have big-brand Facebook page envy? Do you, as a small business owner, want your page to be popular and engaging? It’s easier than you think to emulate what Facebook’s major players do. In this...
View ArticleHow to Make Your Facebook Marketing Work for B2B
Do you target other businesses? Are you struggling to generate more Facebook engagement? Facebook marketing can work well for B2B companies, but you may have to rethink how you use your Facebook page....
View ArticleBoost Posts or Promoted Posts on Facebook: Which is Better?
Are you confused by Facebook’s advertising options? Do you know when you should use boost posts vs. promoted posts? Understanding the similarities and differences between boost and promoted posts helps...
View Article6 Tips to Improve Your Facebook Page
Do you want a highly effective Facebook page? Do you know which elements make up a good Facebook page? While there are an unlimited number of strategic factors that can contribute to the success of a...
View ArticleHow to Improve Your Facebook Sidebar Ads: 6 Tips to More Clicks
Are you using Facebook sidebar ads? Are you getting the results you want? The kinds of images and text you use in your Facebook ads impact your audience’s response. In this article you’ll discover what...
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